I designed and implement a conversion-focused landing page for EFD Asphalt, a Chicago-based paving contractor, striving for a careful balance between industrial credibility accessible customer communication.
Building upon their established brand elements, I created an intuitive user journey that effectively showcases their expertise, highlighting their services and showcasing client satisfaction through a project gallery. Likewise, the quote request process is presented in a streamlined manner to facilitate user interaction.
The resulting website not only enhances EFD Asphalt’s professional presentation, but also serves as an effective lead generation tool.
